Lemonade is seen by Molson Coors as an emerging subsegment for the seltzer space and their plans to launch Vizzy Lemonade Hard Seltzer planned in April. The lemonade will be gluten-free and will feature four flavours: strawberry lemonade, peach lemonade, watermelon lemonade and raspberry lemonade, each with 5% abv and low calories.
