Molson Coors is the first major global brewer to support groundbreaking digital identification solutions

Molson Coors is the first major global brewer to support groundbreaking digital identification solutions to enhance legal age verification systems at all retail points of sale and protects user privacy. Launched by NACS, the global trade association for the convenience and fuel-retailing industry, and Conexxus, a standards-setting partner is the ‘TruAgeTM’ system. The program places one-time tokens on mobile devices to confirm legal age ability to purchase age restricted products.

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