Heineken

The Amsterdam Court of Appeal accepted the jurisdiction in an ongoing litigation against Heineken’s Greek subsidiary Athenian Breweries (AB), brought forward by the Macedonia Thrace Brewery (MTD), in which MTD is pursuing claims for damages against the company related to AB’s alleged abuse of its dominant position.

Heineken and Coca Cola System has reached an agreement to redesign their longstanding distribution partnership in Brazil. The new partnership is to commence in mid 2021 and continue until 2026. As part of the agreement, the parties will begin a smooth transition of the Heineken and Amstel brands to Heineken Brazil’s distribution network. Also, according to the agreement Coca Cola will be able to produce and distribute alcoholic beverages, while Heineken will be able to explore opportunities into non-alcoholic beverages.

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