Brewers around the world are adapting to lockdowns and supporting vaccination campaigns.

Asahi has invested more than £1M to support the on trade with in-outlet materials, branded parasols, barriers, takeaway cups and mobile bars. While reopening UK pubs, Heineken is offering pint and a haircut, to fix two COVID-generated abstinences are. Molson Coors and Miller Lite team are supporting vaccinations with a limited-edition single sleeve T-shirt (customers being able to choose the right or the left shoulder bare).